Since 1995, HERA has used the latest science and technology to develop beauty products that reduce signs of aging. Its serums, creams and masks feature ingredients designed to leave both mature and youthful skin rejuvenated and moisturized. The brand's collection includes face care and makeup for women as well as a skincare line for men. HERA manufactures all its products in South Korea, and belongs to the Amorepacific group, which also includes popular beauty brands Innisfree, Etude House and Sulhwasoo.
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